Doritos created a contest for this year's ad campaing called "Crash the Superbowl", This ad, entitled, Live the Flavor was the final winner. The total cost to produce this ad was $12.97. You can read more about their story on their blog. The top 5 video's won $10,000 each and a trip to Miami for a private Super Bowl XLI viewing party! Doritos wins by having a great ad and a greatly reduced cost!
Could this be the beginning oi the end for maddison ave?
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